CAPTURE THE MINDSHARE AND THE MARKET SHARE WILL FOLLOW: THE ART AND SCIENCE OF BUILDING BRANDS 

  AMAZON BOOKS > AMAZON KINDLE > AUDIBLE > BARNES & NOBLE BOOKS > BARNES & NOBLE NOOK > INDIEBOUND > ITUNES > ITUNES AUDIOBOOK >"/> Available at these fine booksellers:  800CEOREAD >  AMAZON BOOKS > AMAZON KINDLE > AUDIBLE > BARNES & NOBLE BOOKS > BARNES & NOBLE NOOK > INDIEBOUND > ITUNES > ITUNES AUDIOBOOK >

“Capture the Mindshare and the Market Share Will
Follow
is an insightful, 360-degree book on the next generation of branding,
exploring all the key ingredients you’ll need to craft a truly amazing
‘mindshare’ brand.”  — Martin
Lindstrom, Branding Expert, and Bestselling Author of Buyology and Brandwashed

Business
is built on capturing the market share. But the most successful individuals
and organizations know that before they win market share, they must
capture
the mindshare
of their customers – that is, their heads, hearts, trust,
and loyalty.

Please make your purchase at one of these online booksellers:

800CEORead, Amazon Books, Amazon Kindle, Audible, Barnes & Noble Books, Barnes & Noble NookIndiebound, iTunes or iTunes Audiobook

Through
case studies, client success stories, and easily replicable Mindshare Minutes, executive coach and
brand strategy expert Libby Gill reveals the Seven Core Mindshare Methods: Clarify, Commit, Collaborate, Connect,
Compete, Communicate
, and Contribute.
 You’ll learn powerful techniques to:

  • Articulate your
    authentic value in a compelling brand promise
  • Confirm credibility
    to position yourself as the go-to authority in your field
  • Align your team’s
    personal brands with the organizational vision
  • Master strategies
    for creating long-term customer loyalty

If you need to influence, attract, persuade, lead, or sell, Capture the Mindshare provides a valuable blueprint for building deep and lasting connections. For executives and entrepreneurs, emerging leaders and established stars, this book can help anyone build a cutting-edge brand in a cluttered landscape, create inspired connections with customers, and propel your employees to ever-greater achievements. 


Buy your copy of Libby’s latest book at these online bookstores or wherever books are sold:

800CEORead, Amazon Books, Amazon Kindle, Audible, Barnes & Noble Books, Barnes & Noble NookIndiebound, iTunes or iTunes Audiobook   

 

After you buy the book, download your Capture the Mindshare Tools


Praise for Capture the Mindshare

“Gill skillfully sums up the intricate connection
between innovative business practices that drive organizational success and the
human characteristics that create an engaged and inspired workforce. A must-read
for any professional.” 
— Andrew J.
Kaplan, President, Worldwide Networks, Sony Pictures Television

“In this remarkable book, branding expert Libby
Gill uses her extraordinary experience and know-how, along with her
Seven Core Mindshare Methods, to show you how to effectively shape your
brand into something that thrives and endures as well as adds unique value to
the marketplace.”
— Stephen M. R. Covey, New York Times bestselling author of “The Speed of Trust” and “Smart Trust”

“A terrific step-by-step guide
for anyone starting or looking to grow their business. Gill lays out the
necessary ingredients to craft a brand that resonates with its target and gets
noticed – in the right way.”
— Heather
Wilson, Executive Vice President & Corporate Group Director, Ogilvy Public
Relations

“Gill has captured in plain language what we all
know…to build market share you need to capture people’s hearts and minds. If
you want to build your brand and increase market share, you have to read this
book!”
— Chester Elton, New York Times
bestselling author of “The Carrot Principle” and “All In”

“There isn’t, or shouldn’t be, a marketer among us who does not search for the emotional connection between their Brand and their Consumer.  This book deciphers the emotional state to get you to the treasure of a true and lasting connection with your consumer.”
— Dan Ginsberg, CEO Dermalogica

 “This wonderful book gets to the heart of your branding and gives you the tools to build lasting fame. Libby Gill takes you into your customer’s mind and keeps you there with excellence.”
— Joseph and JoAnn Callaway, authors of the New York Times bestseller “Clients First, the Two Word Miracle”

“A clear, easy-to-understand blueprint on building a brand that will make your company stand out from the crowd.”
— Veronique Poty, International Business Developer, Northern France Chamber of Commerce

“This book is a phenomenal road map. Each step provides a great working block for building powerful and sustainable brands.”
— Said Aghil Baaghil, Brand Marketing Consultant & Author of ” The Power of Belonging”